Who We Are
zoetic means full of life.
We're building AI that helps student athletes move better and build healthier habits.
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Founded by Zeeshan Khan, a Cal Poly MS graduate who grew up navigating multiple heart surgeries and physical athletic limitations. Zoetic Motion exists because coaches lacked the tools to give personalized, data-driven guidance to young athletes with unique needs.
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Our technical advisor, Dr. Brandon Hsu, brings firsthand understanding of rehabilitation and recovery. A USC Doctor of Physical Therapy graduate, Brandon was diagnosed with leukemia during his freshman year at Johns Hopkins and experienced encephalopathy, a rare chemotherapy side effect that left him unable to move or speak. After months of intensive rehabilitation, he returned to complete his degree and pursued physical therapy to help others the way his therapists helped him.
Our Approach
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Zoetic Motion believes in building tools to help all. Our process is funded in part by the National Science Foundation (NSF).
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We build and train assistive AI that helps athletes move better and build healthier habits.
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We're building the ultimate movement database for 60 million student athletes.
Philosophy
Students First. We build with students, not for them. Their feedback drives our roadmap, their designs become our features, and their success is our measure of impact.
Privacy & Ethics. Youth athlete data is sensitive. We maintain transparent data policies, require opt-in consent, never sell individual data to third parties, and enforce age-appropriate privacy protections that comply with COPPA and student data regulations.
Supplement, Don't Replace. Our tools support qualified coaches, athletic trainers, and medical professionals, never replace them. We make their jobs more data-driven and efficient, taking in their feedback every step of the way.
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Accessible to All. Movement feedback shouldn't require expensive equipment or elite facilities. RISE gives you access to the most innovative technology, right on your phone.